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From Boomers to Zoomers: The Montreal Audiofest Formula for Attracting New Generations

The Montreal Audiofest is hoping to inspire newer generations with Teen Audio Day, the Audiogirls room, and a mentorship program offering free gear to young enthusiasts. With events like the Musical Wine Tour and Prohibition Night, the goal is to make high-fidelity audio fun, welcoming, and exciting for everyone.

From Boomers to Zoomers: The Montreal Audiofest Formula for Attracting New Generations

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Every year, it seems like there are more audio shows popping upโ€”same old formula, different location. Rooms full of expensive gear, the same narrow crowd nodding approvingly at the latest four-figure turntable. But how do you open the gates of an industry thatโ€™s long been defined by a very particular demographic?

Taking place from March 28 to March 30, 2025, at the Hรดtel Bonaventure Montrรฉal, the 36th edition of the festival offers a fresh take on expanding the audience for high-quality audio. Rather than clinging to tradition or alienating its loyal base, it successfully attracts a broader crowdโ€”appealing not only to veteran audiophiles but also to younger generations and newcomers who might otherwise feel out of place in the high-end audio world.

How the Montreal Audiofest Bridges the Gap

  1. Creating Space for Young Enthusiasts: The Journรฉe des Audiolescents (Teen Audio Day) is a brilliant initiative aimed at inviting younger generations into the world of high-quality audio. On the Sunday, the show offers free admission to those under 18 along with the adults introducing them to the experience. Itโ€™s a smart, forward-thinking effort to demystify a hobby thatโ€™s often seen as intimidating or exclusive, allowing younger listeners to engage with high-quality audio in an accessible, welcoming environment.
  2. Supporting Future Audiophiles: The Parrainage des Audiolescents (Audiolescent Mentorship) contest is all about giving young people a real entry point into high-quality audio. People, stores, and enthusiasts have donated audio gear, which is then mixed and matched into complete sound systems. The result is a collection of fully functional setups being given away to teens with a passion for great sound.
  3. Celebrating Women in Audio: No more hiding your latest speaker purchase behind the classic โ€œitโ€™s an older modelโ€ excuse. The Audiofilles (Audiogirls) room is a space created by women, proving theyโ€™re here to enjoy high-quality sound just as much as anyone.
  4. Events That Bring People Together: The Musical Wine Tour invites attendees to explore different sound systems paired with carefully selected wines, while Prohibition Night does the same with whisky or scotch. And sure, maybe itโ€™s just good acoustics, but the music really does seem to sound better after every pairing.

A New Kind of Audio Experience

The future of high-end audio isnโ€™t just about better technologyโ€”itโ€™s about expanding the community and keeping the industry relevant. Efforts to reach new audiences, whether by engaging younger generations or creating more welcoming spaces for those whoโ€™ve been overlooked, are essential for the industryโ€™s growth and survival. Making high-quality sound more accessible and appealing to a broader audience is how you keep the passion for audio alive and evolving.

For tickets and more information, visit Montreal Audiofest.

2025 PMA Magazine. All rights reserved.


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